Passive voice can indeed affect the readability of blog articles by making sentences less engaging or harder to follow. This happens because passive voice often places the emphasis on the action being performed rather than the subject performing the action. It can lead to wordy and indirect sentences, which may require readers to work harder to understand the message being conveyed.

The overuse of passive voice can create a distant or impersonal tone because it can obscure the connection between the subject of the sentence and the action being described. This can distance readers from the content and make it more difficult for them to relate or engage with the material. When readers are not able to easily identify who is performing the action in a sentence, it can weaken the connection and impact of the writing on them.

Switching to active voice can greatly improve the clarity, flow, and reader engagement of blog articles. Active voice places the emphasis on the subject performing the action, which makes the sentence more direct and engaging. It helps to clearly communicate who is doing what, making it easier for readers to follow along and understand the message being conveyed. Active voice also tends to be more concise and impactful, leading to a more engaging and compelling writing style that can captivate readers more effectively. By using active voice, writers can enhance the readability of their blog articles and create a stronger connection with their audience.